Reviewed · TOURS IN GUADALAJARA
Tonalá and Tlaquepaque Tour: Private Mexican Pottery Experience
The heart of this day is not the shopping. It is the chance to sit with working potters, watch family techniques passed from one generation to the next, and make a small clay figure yourself. Guides such as Fernando and David Arce add local context as you move between Tonalá’s workshops and Tlaquepaque’s galleries.
I especially like the private format, since your guide can adjust the pace for your group. I also like the direct contact with artisans, including the Núñez family workshop where you shape clay with help from a fourth-generation craftsperson. The main drawback is the packed schedule: fifteen stops in about eight hours means several churches, galleries, and markets receive only a short visit.
Key points to know before booking

- Make your own clay figure: The Pilar Núñez workshop gives you a hands-on lesson, not just a look at finished pottery.
- Market days matter: The large Tonalá craft market is included only on Thursday and Sunday.
- Two art towns in one day: Tonalá centers on pottery production and markets, while Tlaquepaque adds galleries, churches, food, and colonial streets.
- Private pickup is included: A vehicle collects you from a hotel or Airbnb in the Guadalajara metropolitan area at about 9:30 a.m.
- Lunch is not included: You can eat local dishes such as birria, menudo, chilaquiles, tortas, or tacos, but the meal is your own expense.
- Expect a full schedule: The price is $179.54 per person, which makes the most sense for people who value private transport, personal guiding, and artisan access.
Why this pottery day feels different

Guadalajara is often treated as a base for tequila, mariachi, and city sightseeing. Tonalá and Tlaquepaque show another side of the region: Jalisco as a center of clay work, sculpture, decorative arts, and family workshops.
This tour connects the two towns without asking you to arrange several taxis or figure out which workshops welcome visitors. You travel privately, meet artists at scheduled studios, and get explanations in English. The experience is less about checking off famous buildings and more about understanding how local craft is made and sold.
That distinction matters. A market can show you hundreds of finished objects, but a workshop explains the hands and methods behind them. At the Núñez studio, you do not simply watch. You make a piece with help from Pilar Núñez, whose family has worked as artisans for four generations.
The day also has enough variety to keep the pottery focus from becoming repetitive. You will see a municipal building, a historic church, food stalls, museums, galleries, a cantina, and Tlaquepaque’s central squares. I would still think of this as an art and culture day first, and a broad sightseeing tour second.
A few more things to do in Guadalajara worth a look
- Guadalajara Private Walking Tour
★ 5.0 · 167 reviews - Guadalajara Private Food Tour
★ 5.0 · 73 reviews - Private City Tour Guadalajara and Tlaquepaque
★ 5.0 · 67 reviews
Tonalá begins with working artists

The first major stop is Galería Bernabe, the workshop of one of Jalisco’s best-known artisan families. You have about 45 minutes here, with admission included.
This is a useful opening because it puts finished work and production in the same setting. You can see why Jalisco pottery has such a strong identity, then ask questions before the day moves into markets and public sights. The time is short, so do not expect a long technical class at this stop. Its value is the direct welcome and the chance to see an established workshop.
The next stop is Tonalá’s Municipal Building, or Palacio Municipal. You have about 20 minutes to look at the architecture and an interior mural devoted to the town’s history. Access to the mural depends on local authority availability, so treat this as a planned possibility rather than a guarantee.
Tonalá’s craft market follows, but only on Thursday and Sunday. The visit lasts around 30 minutes. If you want the fullest market experience, choose one of those days. On another day, the rest of the route still includes workshops and local streets, but you will miss this particular market stop.
The market is the place for browsing, comparing prices, and seeing the broad range of goods made and sold in the area. With only half an hour, you will need to resist trying to inspect every stall. If you find something you want, ask your guide about the practical details before moving on.
A local market and a church with several styles

The Municipal Market of Tonalá gives the day a more everyday feel. This is not only a craft-shopping stop. You will see greengrocers, butchers, and food stalls serving dishes such as birria, menudo, chilaquiles, tortas, and tacos.
The scheduled visit is only about 15 minutes, so I would not plan a leisurely meal here. Still, it helps you see Tonalá as a working town rather than a display area built for sightseeing. Lunch is not included anywhere in the tour, so you should ask your guide when and where your group will stop for a proper meal.
At the Parish of Santiago Apostle, you get another short visit, around 15 minutes. Construction began in the late 16th or early 17th century and continued until the second half of the 18th century. The result combines Neoclassical, Baroque, and Neocolonial elements.
Inside, the church has three naves, two rows of Tuscan columns, and 21 groin vaults. The current altarpiece dates to 1954 and was designed by architect and priest Pedro Castellanos. This is a good example of why a guide helps: the building does not fit neatly into one style, and a quick explanation makes the details easier to notice.
Do not expect extended time for religious art or quiet reflection. The stop is brief and forms part of a much larger route.
The best hands-on stop: the Núñez family studio

The Pilar Núñez visit is scheduled for an hour and a half, making it the longest single stop of the day. That is the right choice. A pottery experience needs time for explanation, practice, and a little patience.
The workshop belongs to Eva, Conny, and Pilar Núñez, artisans known for modeling clay figures and busts. Pilar is described as a fourth-generation craftsperson, so you are seeing a family practice rather than a one-off demonstration arranged only for tourists.
You will make your own ceramic piece with help from a local artisan. The exact result depends on your hands, your pace, and the guidance you receive, but the point is the process. You get to feel how clay responds, make choices about form, and understand why handmade pieces cannot all look identical.
This is also where the private format earns its keep. Your guide can help with translation and timing, while the artisan focuses on the craft. People who enjoy making things will likely remember this stop more clearly than a quick gallery visit.
The workshop is not a full professional pottery course. You should come ready for an accessible introduction, not a finished museum-quality object or a detailed lesson in every firing and glazing method. Still, it is the most personal part of the day.
Same base, a different sort of day:
- Full Day Tour to Tequila and Amatitán with Fun and Culture
★ 5.0 · 681 reviews - The Agave Experience Tequila Tour in Jalisco
★ 5.0 · 520 reviews - Tour to Lake Chapala, MAGIC TOWN of Ajijic from Guadalajara
★ 4.5 · 476 reviews - Walk Guadalajara!
★ 5.0 · 474 reviews
Tlaquepaque changes the mood

After Tonalá, the route moves to Tlaquepaque Centro for about an hour. Here the focus shifts from production and markets to streets, architecture, galleries, food, and public squares.
Your guide explains local traditions while you walk through the historic center. You will encounter colonial buildings, churches, museums, monuments, art shops, and restaurants. The private arrangement lets you spend a little more time on the places that interest you, although the overall schedule remains tight.
Jardín Hidalgo receives a short ten-minute visit. The square has a central kiosk, with the San Pedro church and Sanctuary nearby. Street food and local crafts fill out the scene. This is a useful place to get your bearings, but ten minutes is not enough for a slow café stop or serious shopping.
The Parish of San Pedro Apostle takes about 15 minutes. Construction began in 1670, but financial problems stretched the project until 1813. The church is made of gray quarry stone and combines Baroque, Roman, and Byzantine influences.
The Sanctuary of Our Lady of Solitude follows with about ten minutes. Work began in 1741, was interrupted during the 19th century because of funding problems, and finished in 1878. Its design brings together Baroque, Neoclassical, and Neo-Gothic features.
Taken together, these churches show how long religious construction could take and how styles changed during the process. Taken separately, the visits are quick. If church interiors are your main interest, you may wish the tour allowed more time at each one.
Galleries, sweets, and the Ceramic Museum

The Regional Ceramic Museum occupies an old 19th-century mansion. You have about 20 minutes to see Jalisco pottery and a recreation of a Mexican kitchen from roughly 200 years ago, subject to availability.
This stop helps connect the working studios with the region’s broader ceramic tradition. You will see pieces in a museum setting after watching artists make objects for modern buyers. The short visit means you should listen closely to the guide’s explanation rather than try to study every display.
The Sergio Bustamante Gallery gives you 15 minutes with the work of one of Mexico’s best-known visual artists. It adds a different artistic voice to a day otherwise centered on clay and traditional craft. Admission is included, though fifteen minutes is still more of an introduction than a full gallery visit.
At Nuestros Dulces, you can browse regional sweets and see a collection of more than 2,000 tequila bottles. The shop holds a Guinness World Record for the largest number of tequila bottles for sale. The visit lasts about ten minutes, so it is best treated as a colorful shopping stop rather than a tasting session.
The route finishes at Plazoleta Art, where the large Tlaquepaque letters make an easy final photo spot. Craft shops and bars surround the plaza, giving you a chance to buy something small or have a drink before returning to your accommodation with the guide.
How much value do you get for $179.54?

At $179.54 per person, this is not a bargain outing. The price makes more sense when you break down what is included: private transportation, hotel or Airbnb pickup and drop-off, bottled purified water, soda or mineral water, an English-speaking local guide, two pottery workshop visits, and a private group format.
You are paying for convenience and access as much as for sightseeing. The driver handles the movement between Tonalá and Tlaquepaque, and scheduled artisan appointments help keep the day on track. That matters because the two towns are spread across a full-day route, and arriving late could cut into the workshop time.
The price is easier to justify for two or more people who want a private day and have a real interest in pottery. It is also useful for anyone who prefers a guide to explain the cultural background instead of shopping independently.
It is harder to justify if your main goal is simply to browse shops. You could spend less using local transport and exploring at your own pace, though you would give up the private vehicle, organized workshop visits, and hands-on class.
Lunch is extra, as is any cocktail at El Parián de Tlaquepaque. The tour includes a visit to this large cantina in a colonial building and a typical cocktail is available, but you pay for the drink yourself.
Timing, pace, and practical details

The day begins around 9:30 a.m. Pickup is available from hotels and Airbnbs in the Guadalajara metropolitan area. You need to provide your location at least 24 hours ahead.
The advertised duration is about eight hours. That sounds generous until you count fifteen stops, driving time, two workshops, markets, churches, galleries, and a meal break. I would wear comfortable shoes and keep purchases manageable, since you will be moving often and may want both hands free at the studios.
Most people can take part, and the tour is near public transportation, although the included private vehicle makes public transit unnecessary during the experience. Because it is private, only your group participates. This is especially helpful if one person walks more slowly or your group prefers extra time for photographs and shopping.
The tour is offered in English. Specific guides named in the feedback include Fernando, David Arce, and others, but your assigned guide is not guaranteed in advance. The strongest descriptions of the guiding focus on history, coordination, flexibility, and adjusting the pace for an older parent or a group with changing interests.
This experience requires good weather. If the operator cancels because of poor conditions, you can choose another date or receive a full refund. Your own cancellation is different: the booking is non-refundable and cannot be changed for any reason, so confirm your plans before paying.
Who should book this experience?
I would choose this tour if you want pottery to be the main subject of a Guadalajara day, but you also want churches, markets, food, galleries, and Tlaquepaque streets. It suits couples, families, and small groups who value a private vehicle and a guide who can explain what they are seeing.
It is a particularly good fit for anyone who wants direct contact with artisans rather than only finished products. The clay-making session gives the day a clear center, and the family workshops add a sense of continuity that a standard shopping trip cannot provide.
You may want another option if you prefer a slow museum day, long meals, or several hours of unplanned shopping. The itinerary covers a lot, but many stops last only 10 to 20 minutes. The private setup gives you some flexibility, not unlimited time.
Should you book the Tonalá and Tlaquepaque tour?
Book it if the chance to meet potters and make a clay figure sounds more appealing than simply photographing the towns. The two workshops, especially the Núñez family visit, are the strongest reason to go.
The tour also works well when you want Guadalajara-area craft towns without arranging the transport yourself. At $179.54 per person, it is a premium day, but the private guide, driver, scheduled studios, and hands-on activity provide solid value for an art-focused group.
Before booking, check the day of the week. Choose Thursday or Sunday if the Tonalá craft market is important to you. If you want a relaxed exploration of every church and shop, the schedule may feel too tight. If you want a well-organized introduction to Jalisco pottery with plenty of variety around it, this is a strong choice.
FAQ
How long does the Tonalá and Tlaquepaque tour last?
The experience lasts approximately eight hours and begins at about 9:30 a.m.
Is hotel pickup included?
Yes. Pickup and drop-off are included from hotels or Airbnbs in the Guadalajara metropolitan area. You must provide your location at least 24 hours before the tour.
Is this a private tour?
Yes. Only your group participates in the activity.
Is the tour offered in English?
Yes. The tour is offered in English.
Can I make my own pottery?
Yes. At the Pilar Núñez workshop, you make a ceramic piece with help from a local artisan.
When is the Tonalá craft market included?
The Tonalá craft market stop is available on Thursday and Sunday.
Is lunch included?
No. Lunch is not included. You can find local dishes such as birria, menudo, chilaquiles, tortas, and tacos during the day, but you pay for your meal.
What happens if bad weather cancels the tour?
If the experience is canceled because of poor weather, you will be offered a different date or a full refund. Your own cancellation or requested amendment is non-refundable.
Just added in Guadalajara
- Transfer by car to or from Guadalajara Airport★ 4.5 · 49 reviews
- Guachimontones Archaeological Tour★ 5.0 · 60 reviews
- Tlaquepaque and Tonala Private Full-Day Tour★ 5.0 · 31 reviews
- Tequila distillery experience, Jose Cuervo & Tequila Magic Town★ 4.5 · 61 reviews
- José Cuervo Tequila Day Experience from Guadalajara★ 5.0 · 126 reviews
- Tequila Express★ 4.5 · 110 reviews
- Tequila Route Experience from Guadalajara★ 5.0 · 102 reviews
- Charreria heritage tour be a charro for a day★ 5.0 · 188 reviews
Tours in Guadalajara, compared.

Full Day Tour to Tequila and Amatitán with Fun and Culture
Read our review →
Tour to Lake Chapala, MAGIC TOWN of Ajijic from Guadalajara
Read our review →
The Fire TOUR – Pyramids, Volcanoes, Agaves & Tequila
Read our review →
Lake Chapala and Ajijic Day Trip with Boat Trip
Read our review →Browse the lists this tour appears in




